As hoteliers, we all realize in these challenging times, we need to get creative and flip every switch to optimize our sales and bookings. A recent McKinsey & Company study found that companies that had certain characteristics were able to outperform their competitors in revenue by 3 to 1. These powerful results were founded on the ability of teams to listen to feedback and continually adapt and improve to better serve the travelers' ever-changing needs and desires.

In these times, distinguishing your hotel with great reviews and other free earned media may be the difference between survival or collapse for even the best of hotels. There has never been a more important time for Sales & Marketing to partner with Operations to develop a daily discipline to enhance your reputation with great reviews and other free earned media.

In this conversation, Adele will share very pragmatic tips any hotelier can fold into a daily practice to enhance your sales and marketing initiatives.

What you'll takeaway:

• Have an engaged and inspired team, so they consistently inspire 5-Star Reviews
• Communicate with your team in a way that motivates them, even when there has been a bad review
• Harness the power of guest feedback to give your property the competitive advantage
• Curate and refine your sales and marketing messages that set the hotel up for 5-Star Review success
• Using your great reviews to support your sales and marketing
• Respond to critical feedback in a way that attracts new guests and makes your hotel look like a star.

Bonus! Adele will offer up to 5 attendees who sign up for this event a free Reputation Assessment and 5-Star Success Coaching Call.

CLICK HERE to register